FanCode, a digital sports destination has become the only platform to offer official merchandise of all 8 IPL teams through its online sports fan merchandising store ‘FanCode Shop’ for the 14th edition of the Indian Premier League (IPL 2021). The FanCode Shop was launched in August last year, ahead of IPL 2020, to provide an authentic and affordable range of fan gear of leading sports brands.
For this IPL season, FanCode Shop has also introduced new apparel ranges for fans working-from-home and junior IPL fans. The FanCode Shop offers a wide array of fan merchandise across IPL teams that include apparel – official match jerseys, t-shirts, polo t-shirts, joggers, caps; accessories – bags, mobile covers, wireless chargers, cups, coasters, keychains, wristbands, and much more.
Talking about the FanCode Shop, Yannick Colaco, Co-Founder of FanCode, said, “Nothing amplifies the excitement for sports fans more than wearing the colours of their favourite teams. We are thrilled to give all fans of the IPL a single destination from which they can access fan gear for all 8 teams. We’re also excited to continue to expand our range of products for fan needs with the inclusion of new categories for apparel – Junior and Work-From-Home.”
Commenting on the IPL team partnerships, Prasana Krishnan, Co-Founder of FanCode, said, “We are continually seeking opportunities to evolve sporting experience for fans in India and fan merchandise is a key aspect of this vision. Through FanCode Shop, we are not only providing fans with easy access to authentic merchandise of their favourite sports brand but also developing a platform for sports brands to reach their target fan base. We are associating with multiple IPL teams and their partners in order to facilitate and meet fans requirements on official merchandise”.
