An important facet of the partnership will be the naming of the B Stand at the Jawaharlal Nehru Stadium in Chennai, which seats one of the club’s loyal fan groups, to the ‘ACKO Stand’.
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“We are delighted to have ACKO by our side for another season. Their commitment to fostering talent at the grassroots level and bringing fans closer to the club has been commendable. We are excited about embarking on a journey to accomplish shared milestones in the upcoming season,” commented Chennaiyin FC Vice-President Ekansh Gupta.
“We are glad to extend our partnership with Chennaiyin FC and support this beloved football team. We are looking to build on our association from previous years and increase further engagement with the fan groups of CFC. This collaboration underscores ACKO’s unwavering commitment to foster trust and genuine connections with the city and its people. Chennai remains a pivotal market in our expansion journey and this partnership continues to be a key ingredient of weaving ourselves into the cultural fabric of the city,” Nitin Khanna, Senior Director, Marketing at ACKO opined.
Chennaiyin FC are scheduled to play their second match of the Indian Super League 2023-24 season against NorthEast United FC in Guwahati on Friday.